For some time now, people have asked me what the truth in regards to business networking groups is. And I have been pondering on what is the right answer in this direction – you see, there is no precise way of quantifying how useful business networking groups can be to you and your business.
While at first I would be tempted to say, “They are truly useful” I come to think that not everybody is built to discuss in groups and make connections. Therefore, I will open this article by mentioning that business networking groups are designed only for those willing to listen to other people’s opinions, to learn from others’ mistakes, not to mention to abide to some unwritten rules of the business networking groups.
The first thing that comes to my mind when it comes to why one should join business networking groups is to make new business connections. When you have to carry around a business without any additional help, without having someone to share your disasters and your highlights with, it becomes discouraging.
Telling your family or close friends make no difference because they might not understand, and often they are unable to give you actual advice. Business networking groups underline the most important part of being human – the need of connection.
Whether you believe it or not, very few business networking groups are solely about their business. Actually, some of the dullest business networking groups talk only about business – people are people and they sometimes need to connect through other means than just discussing about their business. Cracking jokes, going out in large groups to discuss different issues can be a great way to make business connections.
A real business networking group will take everything to the next level – it will have speakers and programs, it will often take its members out for presentations in regards to methods of succeeding in your niche and so on. Finally, a serious business networking group will allow any Tom, Dick and Harry to improve his business to as much as 100 percent. I guess this is one of the first reason for which I recommend joining business networking groups.
The second reason is due to the fact that you are able to find the answer to your questions a lot faster. I mean, when you are forced to do research on your own, and see what others had to say through books or articles, you have no idea whether the idea will work in your case. When you are discussing with someone that went through the same thing you did, you will find it a lot easier to see the solution to your problem by taking advantage of your colleague’s knowledge and past experience.
Making connections with people in your own niche can bring a breath of fresh air to your business – you are not forgotten in your office chair anymore trying to pull your business through, but you are doing everything you can to keep it up to date. Remember that your business is like your own child, and often it is better to ask than to play smart and try to find all the answers on your own.
I hope you have found this article helpful as well as informative.
Julio Martinez has been using business
networking groups successfully to promote his business. Now he has taken it
a step further an created the ultimate business networking group
where
consumers as well as business owners can profit.
